Wednesday, July 25, 2007

How To Earn From Adsense

Was browsing through forums and I think this is a common scenario. You just checked your Google Adsense account and realized that you earned 0.12 cents this week. You followed the steps in that $50.00 e-book you just purchased but the earth did not move for you.

Now, im not heavily into Adsense because I prefer residual income. Its an assured income check every month and I'd rather that Adsense be my bonus cash earnings. Search Engine Algorithms shift, and its better not to leave oneself to the mercy of the big G. That's just me.

From the few hours in July that I toyed with Adsense…well lets just allow this capture to tell the story.

Not as much as what I earn from online network marketing but considering its passive income and pays for Golf range balls, I'll take it. (If only we could earn income from everyone we refer to Adsense who sets up an Adsense site...hmm MLM adsense!)

Now, simply developing a website and advertising it in the search engines is not enough to get the quality traffic you will need to increase your Adsense income.

It will require work…the difference is this..is it going to be minimal work that produces financial result, or just plain wasted work bouncing around in the dark…not knowing how to do right keyword research, the formula to get you search engine traffic…

Again, for those that just want to put a website up and say "yippee kai ehhh, show me da money"…turn of your computer, take a cold shower and come back J

Also some say that to be successful in Google Adsense marketing you must develop websites that contain focused and fresh content: articles, audios, videos, etc. That's a conventional and true way. Just to qualify that statement, there are also other ways to do get targeted traffic ready to click your Ads without doing these things. Its not Arbitrage, if that's what you're thinking. Google doesn't like Arbitrage sites…still arbitrage works if you know how to do it. (thats another branch and you can't do it all folks)

Here's something 99% of folks online may have never tried. I use a JV/Adwords approach to get targeted traffic. I build Adwords Campaigns for business owners for Free, help them advertise their business for pennies and the Adsense Ads belong to me J. This way, they don't pay 1 penny until traffic does indeed get to their webpage, and if traffic decides to leave after an online purchase or no purchase, they can exit by my adsense ads that's within Google's TOS (You cannot solicit someone to click your ad). So it’s a win win win for everyone. Owner doesn't need to pay for my monthly Adwords services, I get traffic to his site to buy his products, and I earn from traffic that leave the site whether by closing their browser or because of an Adsense Ad that appeals to customer's interest. Win-Win-Win.

Then there are GREY hat Adsense practices, these tread the line so be very very careful when "dancing with the devil by the pale moonlight" and keep these Adsense sites on dedicated IPs away from your long terms money sites. This means you gotta keep them on VDS, or Virtual Dedicated Servers with their own IPs in case the sites for some reason "turn to the dark side" because of something extra naughty you did. Most hosting use shared IPs and webmasters often utilise the "Addon" Domain feature. So just in case an IP gets black listed by Google, deindexed in the search engine, axed, your main sites are safe.

Now even though an Adsense technique is termed grey hat, is it easy to set up these sites and earn tons of cash? No. There is always going to be a minimal amount of work, even for the shortest of shortcuts. "Grey Hat" doesn't mean no work or investment, you need to buy software, special hosting which can cost up to $1000. And if you know the shortcuts, will cost a fraction of the price...

Now, if you're going by the conventional route, it's all about

Content, Keyword Research, R/S Studies

If you want to try Adsense, you'll need to locate the right keywords that are balanced in R/S as well as payouts, automate a few things, such as posting. Drip postings interspersed with ORIGNAL content are the way to go if you want to do Adsense Blogs.

The tool I use is Blog Solution. Its an expensive tool but its worth paying more for the performance. If you pay peanuts, you gonna get monkey blog spam tools, that’s gonna make Google feel funky and come sit on you. We don't want that. Blogsolution allows you to wear any hat you like it to wear, white hat, grey hat, black hat. It’s a powerful tool and you need to be careful, or its very possible to fall to the dark side.

Now, Blog Solution will recommend to you $1000 type servers for dedicated IPs. Don't get those. Once you've made your purchase, email me your receipt. I'll point you the right direction to the VDS I use which comes with a special dedicated IP that costs only a 1% of that price. Beware if you purchase cheap VDS from questionable sources, downtime of servers may come to bite you.

So what you're going to need is:

Blog Solution + VDS hosting with dedicated IP + $8.00 .com Domain name + FREE Adsense account.

To recoup your investment quickly, here's what im gonna do for you.

1) While most people are earning $0.03 cents per click or $0.42 cents a week, I will help select an individual, exclusive niche for you that pays at least 0.50 ++ per click. So every time some one clicks an Ad, its like handing you a $0.50 coin. Then you can go through the Blog Solution video tutorials and build your site, put up your Adsense and drip content around that niche. So 250 clicks = $125

Do things the right way and you will make money through a shortcut, do it wrong, you must fail and learn as quickly as you can, and find the right way in the end. After all, all roads lead to Rome.

Now someone would want to know whether they should do Adsense or MLM income. Lets put it this way, if there was such a thing as MLM Adsense, I'd go with Adsense, if not, I like to build a online business, with recurring income and help my affiliates to build their own affiliates.

But hey, that’s just me, if you like to take the Adsense route..

Step #1

I've spoke to Scott to provide you a Promo Code if you purchase from this link!

Enter Promo Code: shermansblogsolutiondiscount


Step #2

Send your receipt to Sherman (at) shermanchoo.com


Step #3

We'll get you fixed up with a nice well paying adsense niche and cheap, excellent VDS server with dedicated IP J

This post valid only until August 21st 2007.

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Monday, July 23, 2007

How To Create A Domain Dash Board

Something I should have done long time ago was to set up a Dash board. Its FREE to setup and reminds me to do the little things everyday that make a difference to my business. Little things like traffic generation build up over time. With a domain dashboard, its easier to do what I need to because the less clicks I need to get something done, the more likely I will do it.

Here's how you can set yours up.

1. Open up your favourite HTML editor.
2. Create a blank webapge.
3. Key in your favourite links, links you use most often on this page.
For example, I include the links Article Marketer, Ezine Articles on my dash board.

4. I then upload this file onto my website.
In your case and example, it would be http://www.yourdomain.com/yourlinks.html
And the name of your file is yourlinks.html

5. Set
http://www.yourdomain.com/yourlinks.html as your home page.

That's your domain dash board. It will increase your productivity many times.

For example, I write an article within EzineArticles, post it, open up a second browser or tab, click "home" which causes my Domain Dashboard to appear. I then click the Article Marketer Link and allow them to distribute my articles for me.

Rinse and repeat for 15 to 30 days.. A Domain Dash Board is really convenient, try it! :)

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Wednesday, July 18, 2007

Delicious Ecovers in 5mins

To create stunning graphics, outsourcing to a designer will cost from $79 to $400. Here's how a professional looking ecover can be done under 5 mins..created on the fly while drinking coke.

5 minutes to Stunning Ecovers

2 things you'll need.
#1 Software: Adobe Photshop
#2 Templates & Action Scripts: Action Scripts & Templates for Photoshop

Enjoy!

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Sunday, July 15, 2007

An Adsense Story: Is Adsense still lucrative?

"Right now this is a developing story across the internet, and many publishers and bloggers are reporting this strange phenomenon.

From the last year Adsense is already not considered as one of the lucrative source of earnings online but still majority of online wannabe millionaires are working hard day and night to earn some decent amount of money from Adsense, and as a result lot of scammer gurus are taking benefit of these innocent publishers by offering them same rehashed stuff in the form of e-books, scripts, and software, full of promises to open a floodgates of money on any person who would buy their crap.

Jorge who runs /www.sirjorge.com/ said “I too have seen a major decline in the last 48 hours, where as before I was getting a few clicks here and there, but now with a lot of views, nothing.”

Terra Andersen of betterforbusiness.com also said “One day it was very high, and the next four days it fell almost 40%, and hasn’t recovered.”

Geek who runs www.howtogeek.com said” The Adsense roller coaster has gone much more sharply up and down for the last two months or so.”

Some other publishers are saying that earnings have dropped even though the CTR has increased and traffic has been at an all-time high. Some have noticed their Feedburners’ 50% drop in subscribers over the weekend and after a little research it was all from Google Feed-fetcher.

The webmaster of http://www.trinigourmet.com/ reported that he checked his Feed-burner stats and also saw a significant drop, and also primarily based on Google feed-fetcher number.Some publishers are reporting that sites have had quite a big fall in the average PPC. CPC is always up and down for more, but everything seems to have taken a dive, CPC and CTR.

There are various theories circulating around, from Google increasing their cut of earnings, to it being linked to the new features available to Adwords advertisers, to some large advertisers pulling out of Adsense, to it just being a new way of reporting statistics, to it being an update in their Smart Pricing algorithm.

According to thread at Webmaster World, it seems like a few noticed a similar increase at the same time that others noticed the decrease.

Another theory put forward is that it has got something to do with the recent change in formats announced by AdSense. Although right now a very few advertisers must be in the beta stage, but probably the oldest and most highest spenders must have been chosen for that.

This creates a double effect, first the CPC from those beta testing biggies is at least reduced if not completely stopped.

Secondly, since this is an auction system, there must be a significant decline in the overall bids due to absence of big players.

One interesting thing is that the price of mortgage-related terms in pay per click searches is rising, so expect to see more mortgage blogs seeking to capture AdSense revenue.

According to one point of view the bulk of advertisers would eventually wise up and realize that they’re not recognizing sufficient revenue from these clicks and cut back or shift their budgets. Some specific sub-markets could obviously have higher demand. Google’s plan to allow advertisers to target specific sites will also tend to hurt all little guys.

Good advertisers are getting better at getting high CTR's and therefore paying less.

With a high CTR many advertisers get clicks for 2-3-4 cent each. The advertisers willing to pay 20 cent per click are pushed off the page.

According to a forum member at Webmaster World : “I've heard many people report that there seems to be an algo-change-day or Smart-pricing-takes-effect-day whichever you believe in. We've been getting the duplicate ads for almost a year, and we told Google then, (especially since it used to be somewhere in the TOS that you should not display identical ads on the same page, and THEY were causing it) but to no avail. It seemed to start when we started using Google-ad-region. We just started removing the extra ad blocks since they were obviously redundant and seldom got any additional clicks. I had one interesting observation the last couple days. Our earnings have been down since Feb right around the time we started noticing something new. It seemed that ads on all pages account-wide or at least site-wide were leaning towards two particular sub-topics. These two topics were those, which in our channel level reports had the overall highest CPM compared to other pages, but are in a relatively narrow topic which does not necessarily appeal to most of the rest of our site. However while the ads did very well CPM-wise, by virtue of either high CTR or high PPC, on the pages where they were APPROPRIATE, they did NOT do so well on the rest of the site. Since they were not applicable to the other pages, they tended not to get clicked. More of them were of the lower PPC variety, so even when they were clicked, they tended to lower the overall CPM of the pages they were now on inappropriately.

For example, say the site was about all different power tools (our actual case couldn't be further from that topic), with a single page on various jackhammer bits, and another single page on electric screwdrivers.

Ads for electric screwdrivers get a nice 35% CTR on their page and jackhammer bits get a lower CTR but since they have a much higher PPC still get a very nice CPM for on their page.

The electric screwdriver page, in this example, is our most popular entry point and a #1 for its keyword phrase on Google, but has a relatively low PPC of only .10.

But, because of the high CTR we wind up with a hefty $35.00 CPM there. The jackhammer bits page is relatively low traffic, but has a decent CTR and a very nice $1.50 PPC, so it winds up with probably a CPM of $85.00.

Yet when those same ads start bombarding the radial saw pages, the electric drill pages and even the precision lathe pages, they get relatively no interest and the CPM on those pages has dropped below $2.00 due to the much lower average CTR.

Our overall CPM, PPC and Overall earnings dropped to about 1/2. Then just the other day I decided to try removing the ads just from those two offending pages, totally.

It only took about 12 hours and suddenly all the ads went back to the way they used to be a year ago in happier times and our CPM and PPC skyrocketed almost back to the previous levels!

I've replaced the ads now (they were rather lucrative in themselves) to see what happens. I'm beginning to think there has been a new flawed algorithm added with good intentions, but bad results, which is doing this and is causing a lot of advertisers’ earnings to fall.

Perhaps it works very well for some types of sites (perhaps ones where the entire site is very focused and ads are interchangeable across all topics), but not for slightly more diverse sites like ours, where visitors viewing one part of the site are not interested in ads from another part! “

Another member reported the following: “Update a couple of weeks after the initial fall and my average EPC has recovered however not to previous levels:-(

8-21 June compared to:
1-7 June: -15.18%
All 2007: - 7.63%

Interestingly my CTR is also down 6.36% compared to all year metrics.
What is more disturbing is that compared to the same period 2006:
eCPM -32.3%
CTR -24.29%

Visitor numbers up, page impressions up.
How long before I start paying Google?
Has the AdSense novelty factor for Joe Surfer worn off after 4 years? “

And finally another member posted the following update in the last week of June: “Updating, the 21st was the highest-earnings day of June. However, today, the 22nd, I'm showing Page eCPM at the lowest level I've ever seen, ever in my 2+ years with AS. Abysmal, and ridiculous, less than one would get with a really terrible CPM campaign. Unbelievable!
Either Google has some serious reporting issues going on, or they're keeping most of the money for themselves. I usually get between .06 and .14 per click, today, it's less than .02. “

Some possible cases suggested for this phenomenon are:
1. CPC way up for some, way down for others
2. Very bad targeting,
3. Very slow website and site diagnostics not working
4. The recent arbitrage measures"

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Sunday, July 08, 2007

Leisure Book Audio

Sample Business Card

I found a brand new (and extremely powerful)
affiliate program that has just launched.

Its called Leisure Book Audio

If you want to make money with Leisure Book Audio, here's how to do it.

To get you up to speed, here's 3 steps to guide you.
Don't spend more then 60 mins to complete Steps 1 & 2.


Step #1 (20 mins)
Sign up for a Paypal account.
http://www.paypal.com

Note down your Paypal email address.


Step #2 (40 mins)

See what they offer and test the audios, to know what
they're about.

Leisure Book Audio

Note down your Affiliate ID.


Step #3
Ready your CreditsToCash marketing gateway &
Exclusive Leads.

http://www.creditstocash.com

When registering for your CTC website in Step #3,
plug your Affiliate ID for the LBAudio program
into the "PRIMARY BUSINESS" field.

Once in your back office, follow our Google Adwords
and Internet Marketing strategies to advertise
your CTC gateway.

Don't worry if the sites you registered for send you
a whole bunch of emails. Simply follow our footsteps
and you'll see results.


Striving to make things easier for everyone,
Sherman

PS: If you're new to Adwords, listen to our Adwords
training & setup your Google campaign the way we describe.

Start with a small budget. Set it at around $3 per day
and monitor your campaign for 7 days to see the results.

As you start profiting, increase your budget accordingly.

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